The Joseph And His Amazing Technicolor Dreamcoat is a musical theatre show which is based on "Coat Of Many Colors" story of Bible. The show was first presented in London, England in March 1968 and it made its debut in the U.S. in May 1970. The show reached Royale Theatre in Broadway, New York City on January 27 1982. It ran 749 performances at Broadway and its film version was later released in 1999.

In the show, a narrator encourages children to dream and then tells them the story of another dreamer Joseph. Joseph's brothers are jealous of him as he possesses a coat which was given to him by their father Jacob. The brothers sell Joseph as a slave to some Ishmaelites who then take him to Egypt. The brothers and their wives break the news of Joseph's death to Jacob and show him his tattered coat smeared with blood. Joseph eventually rises from the rank of slaves and runs his millionaire Potiphar master's house. He spurns the advances of his master's wife.

Back home, famine catches the brothers of Joseph who regret to their father for deceiving him. They hear that Egypt has food and go there to beg food. They happen to beg food from Joseph himself. Joseph gives them food but plants a golden cup into his brother Benjamin's sack. When brothers start to leave, he asks them to empty their sacks to find his stolen golden cup. Obviously, the cup is found in Benjamin's sack, and Joseph accuses him of robbery. Other brothers ask Joseph for mercy and implore him to take them prisoner and set Benjamin free. Seeing their unselfishness, Joseph sends them for their father. The next Joseph theatre break is scheduled to be held at the Strand, London, UK on 29th Feb 2008.

The Joseph musical has a family friendly story line and universal themes that make it one of the most profitable titles in the musicals category. More than 20,000 performing art schools and amateur theatre groups around the world have successfully played the Joseph theatre show till date. There is little spoken dialogue in the show as it is mostly sung.

The show had a happy ending as Joseph is reunited with his father. The two concluding songs of the show are Give Me My Coloured and Any Dream Will Do. Many travel agents in the UK are offering Joseph tickets for the upcoming shows of the musical to the people. The Joseph theatre package tickets are sold in three packs - The Royal Reception Package, Free Dining Package and The Combined Package. The show ends within two hours.